Enablement
Content Pipeline
Concept → Script → Contract → Film → Edit → Approval → Ready-to-Post.
Ideas worth chasing
Sunday Reset ritual breakdown
AI-suggested from Jade's top performer this week. Sub-30s, hook at frame 0.
‘What I actually buy at Erewhon for $25'
Lookalike Noah converted 4.3% on a similar POV format.
Hook + outline locked
Glow Labs serum — 3 hook variants
Hook variants drafted. Pick one before Tuesday EOD.
Contract →Travel teaser — hook workshop
AI generated 4 hook options. Needs creator pick before Thu.
Bound to Legal
TravelCo destination spotlight
1 open redline · 96 contract score · 6-week deliverable
Contract →On set or in queue
Nova Beauty — flat-lay morning routine
Set call Wed 9am. Wardrobe + props confirmed.
Contract →Morning POV — Erewhon haul
POV walk-through style. Shoot on location Sat morning.
Cuts, captions, music
Glow Labs — 3 cut variants for A/B
AI suggested cut at 0:14 and 0:21 — both score ≥ 88 retention.
Contract →Throwback Thursday — fan remix
Stitch format with comment reply. Captions need polish.
Internal + brand sign-off
Off to Schedule
Sunday Reset — companion carousel
Approved. Static carousel ready for Sun 5:30pm.